Privacy Policy

This Privacy Policy describes how Anthony's Coal Fired Pizza ("we," "us," "our," or "the Company") collects, uses, discloses, retains, and protects your personal information when you visit our website at acfp-eat.click, place orders online, interact with our digital services, or otherwise engage with our business. We are committed to protecting your privacy and handling your personal data in a transparent, lawful, and responsible manner in accordance with applicable United States federal and state privacy laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and applicable Federal Trade Commission (FTC) regulations.

Please read this Privacy Policy carefully before using our website or submitting your personal information. By accessing or using our services, you acknowledge that you have read and understood this policy. If you do not agree with any part of this policy, please discontinue use of our website and services immediately.

1. About Us

Anthony's Coal Fired Pizza is a food service business operating in the United States. We are dedicated to providing quality dining experiences and online ordering services to our customers. For any privacy-related questions, requests, or concerns, you may contact us using the following details:

2. Scope of This Privacy Policy

This Privacy Policy applies to:

• All visitors to our website at acfp-eat.click
• Customers who place orders online or through our digital platforms
• Users who register for an account with us
• Individuals who subscribe to our newsletter, promotional emails, or loyalty programs
• Anyone who contacts us via email, phone, or online forms
• Users who interact with our social media pages or linked third-party platforms

This policy does not apply to third-party websites, applications, or services that may be linked from our website. We encourage you to review the privacy policies of any third-party platforms you visit through links on our site.

3. Information We Collect

We collect various categories of personal information depending on how you interact with our website and services. Below is a detailed breakdown of the types of data we may collect.

3.1 Personal Identification Information

When you create an account, place an order, make a reservation, or contact us, we may collect:

• Full name
• Email address
• Phone number
• Billing and shipping address (including street address, city, state, ZIP code)
• Payment information (credit/debit card details processed through secure third-party payment processors)
• Username and password (for registered accounts)
• Date of birth (where required for age verification or loyalty program enrollment)

3.2 Order and Transaction Information

When you place an order with us, we collect information related to that transaction, including:

• Items ordered and order history
• Order preferences and special instructions
• Delivery address and time preferences
• Payment transaction records (excluding full card numbers, which are handled by our PCI-DSS compliant payment processor)
• Feedback, ratings, and reviews submitted after a transaction

3.3 Usage Data and Technical Information

When you visit our website, we automatically collect certain technical information about your device and browsing activity, including:

• IP address
• Browser type and version
• Operating system and device type
• Referring URLs (the website you visited before arriving at ours)
• Pages viewed, links clicked, and time spent on pages
• Date and time of your visit
• Geographic location data (general, based on IP address)
• Session identifiers and interaction logs

3.4 Cookie and Tracking Data

Our website uses cookies, web beacons, pixel tags, and similar tracking technologies to enhance your experience and gather analytical data. This includes:

• Session cookies and persistent cookies
• First-party and third-party analytics cookies
• Marketing and retargeting cookies
• Preference and functionality cookies

For a detailed explanation of how we use cookies and how you can manage your preferences, please refer to our Cookie Usage section below.

3.5 Communications Data

If you contact us directly, we may collect:

• The content of your emails, messages, or form submissions
• Records of correspondence and customer service interactions
• Survey responses and feedback provided voluntarily

3.6 Marketing and Preference Data

If you opt into our marketing communications or loyalty program, we may collect:

• Communication preferences (email, SMS, push notifications)
• Subscription status and opt-in/opt-out history
• Loyalty points balance and reward redemption history
• Responses to promotional campaigns

3.7 Information from Third Parties

We may also receive personal information about you from third-party sources, such as:

• Social media platforms (if you interact with our social media content or log in through a social media account)
• Third-party delivery platforms and food ordering aggregators
• Analytics providers and advertising networks
• Payment processors and fraud prevention services

4. How We Use Your Information

We use the personal information we collect for the following purposes:

4.1 Providing and Managing Our Services

• Processing and fulfilling online orders and reservations
• Creating and managing your user account
• Facilitating payment transactions and issuing receipts
• Coordinating delivery or pickup of your orders
• Responding to customer service inquiries and resolving disputes
• Sending transactional communications such as order confirmations, delivery updates, and receipts

4.2 Improving Our Website and Services

• Analyzing website traffic patterns and user behavior to improve functionality and user experience
• Conducting internal research and data analysis to enhance our menu offerings and service quality
• Testing new features, updates, and improvements to our digital platforms
• Monitoring for technical errors, security incidents, and performance issues

4.3 Marketing and Promotional Communications

• Sending promotional emails, newsletters, and special offers (with your consent or where permitted by law)
• Personalizing marketing content based on your order history and preferences
• Administering loyalty programs, contests, sweepstakes, and promotional events
• Displaying targeted advertising on our website and on third-party platforms
• Measuring the effectiveness of our marketing campaigns

You may opt out of receiving marketing communications at any time by clicking the "unsubscribe" link in any email we send, or by contacting us at [email protected]. Please note that opting out of marketing communications does not affect your receipt of transactional or service-related messages.

4.4 Legal Compliance and Safety

• Complying with applicable federal and state laws, regulations, and legal obligations
• Responding to lawful requests from courts, law enforcement, or government authorities
• Detecting, investigating, and preventing fraudulent, unauthorized, or illegal activity
• Enforcing our Terms of Service and other agreements
• Protecting the rights, property, and safety of our customers, employees, and business

4.5 Business Operations

• Managing internal business records and accounting
• Facilitating corporate transactions such as mergers, acquisitions, or asset sales
• Evaluating and improving our customer service practices

5. How We Share Your Information

We do not sell your personal information to third parties for their own direct marketing purposes. However, we may share your information in the following circumstances:

5.1 Service Providers and Business Partners

We engage trusted third-party service providers who assist us in operating our business and providing services to you. These providers are contractually obligated to protect your personal information and may only use it for the specific purposes we authorize. Categories of service providers include:

• Payment processors: To securely handle payment transactions
• Delivery and logistics partners: To fulfill delivery orders
• Email and SMS service providers: To send transactional and marketing communications
• Web hosting and cloud infrastructure providers: To operate and maintain our website
• Analytics providers: Such as Google Analytics, to help us understand website usage
• Customer support platforms: To manage customer inquiries and support tickets
• Fraud prevention and identity verification services: To detect and prevent unauthorized activity
• Marketing and advertising platforms: To deliver targeted advertisements

5.2 Legal Requirements and Law Enforcement

We may disclose your personal information when we believe in good faith that disclosure is necessary to:

• Comply with a legal obligation, court order, subpoena, or government request
• Enforce our Terms of Service or other contractual agreements
• Protect against fraud, security threats, or illegal activity
• Protect the rights, safety, or property of Anthony's Coal Fired Pizza, our customers, or the public

5.3 Business Transfers

In the event of a merger, acquisition, restructuring, sale of assets, or bankruptcy proceeding, your personal information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our website if such a transfer occurs and if your information becomes subject to a different privacy policy.

5.4 With Your Consent

We may share your information with third parties in other circumstances where we have obtained your explicit consent to do so.

5.5 Aggregated and De-Identified Data

We may share aggregated or de-identified information that cannot reasonably be used to identify you with third parties for research, analytics, marketing, or other business purposes.

6. Data Security

We take the security of your personal information seriously and implement a range of technical, administrative, and physical security measures designed to protect your data from unauthorized access, disclosure, alteration, or destruction. Our security practices include:

• Encryption: All data transmitted between your browser and our website is encrypted using SSL/TLS technology. Sensitive data such as payment information is encrypted both in transit and at rest.
• Access Controls: Access to personal information is restricted to authorized personnel who have a legitimate business need to access it. We implement role-based access controls and enforce the principle of least privilege.
• Payment Security: We do not store full payment card details on our servers. All payment processing is handled by PCI-DSS compliant third-party payment processors.
• Regular Security Audits: We conduct periodic security assessments, vulnerability scans, and penetration testing to identify and address potential weaknesses in our systems.
• Incident Response: We maintain a data breach response plan and will notify affected individuals and relevant authorities as required by applicable law in the event of a security incident.
• Employee Training: Our staff receive regular training on data privacy and security best practices.

While we employ robust security measures, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your personal information. You also play an important role in protecting your data by using a strong, unique password for your account and keeping it confidential.

7. Your Privacy Rights

Depending on your state of residence, you may have certain rights regarding your personal information under applicable United States privacy laws. We are committed to honoring these rights.

7.1 Rights Under the California Consumer Privacy Act (CCPA/CPRA)

If you are a California resident, you have the following rights under the CCPA as amended by the CPRA:

7.2 Rights Available to All Users

Regardless of your state of residence, you may have the following rights:

• Access: Request confirmation of whether we hold personal information about you and access to that information.
• Correction: Request that we update or correct inaccurate information in your account or records.
• Deletion: Request that we delete your personal information, subject to applicable legal requirements.
• Opt-Out of Marketing: Opt out of receiving promotional communications from us at any time.
• Account Closure: Request closure of your user account.

7.3 How to Exercise Your Rights

To exercise any of your privacy rights, please contact us using one of the following methods:

• Email: [email protected] with the subject line "Privacy Rights Request"
• Website: acfp-eat.click

We will verify your identity before processing your request to ensure the security of your information. We will respond to your verified request within 45 days of receipt, as required by the CCPA/CPRA. If we need additional time (up to a maximum of 90 days total), we will notify you of the extension within the initial 45-day period. We will not charge a fee for processing your request unless it is excessive, repetitive, or manifestly unfounded.

8. Cookie Usage

Our website uses cookies and similar tracking technologies to provide a better user experience, analyze website traffic, and deliver personalized content and advertisements. A cookie is a small text file that is stored on your device when you visit a website.

8.1 Types of Cookies We Use

• Strictly Necessary Cookies: These cookies are essential for the website to function properly, including maintaining your session, processing orders, and enabling security features. These cannot be disabled.
• Performance and Analytics Cookies: These cookies help us understand how visitors interact with our website by collecting anonymous statistical data about page visits, traffic sources, and user behavior.
• Functional Cookies: These cookies remember your preferences, such as language settings, location, and previously viewed items, to provide a more personalized experience.
• Marketing and Advertising Cookies: These cookies track your online activity to help us deliver relevant advertisements and measure the effectiveness of our marketing campaigns.

8.2 Managing Your Cookie Preferences

You can manage or withdraw your consent to non-essential cookies at any time through our cookie consent banner or your browser settings. Most browsers allow you to refuse or delete cookies. Please note that disabling certain cookies may affect the functionality of our website and your ability to use some features.

You may also opt out of interest-based advertising by visiting the Network Advertising Initiative (NAI) opt-out page at optout.networkadvertising.org or the Digital Advertising Alliance (DAA) opt-out page at optout.aboutads.info.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, comply with our legal obligations, resolve disputes, and enforce our agreements. The following table provides general guidance on our data retention periods:

When your personal information is no longer required, we will securely delete, anonymize, or de-identify it in accordance with our data retention and disposal procedures.

10. Children's Privacy

Our website and services are intended for use by individuals who are 18 years of age or older. We do not knowingly collect, use, or disclose personal information from children under the age of 13 as defined under the Children's Online Privacy Protection Act (COPPA), or from minors under the age of 16 under the CCPA/CPRA.

If we become aware that we have inadvertently collected personal information from a child under the age of 13 without verifiable parental consent, we will take immediate steps to delete such information from our records. If you believe that a child under the age of 13 has provided personal information to us, please contact us immediately at [email protected].

Parents and guardians are encouraged to monitor and supervise their children's online activities and to contact us if they have any concerns about their child's data.

11. International Data Transfers

Anthony's Coal Fired Pizza is based in the United States and our primary data processing activities occur within the United States. If you are accessing our website from outside the United States, please be aware that your personal information will be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country of residence.

By using our website or providing us with your personal information, you consent to the transfer of your data to the United States. We take appropriate safeguards to ensure that your personal information remains protected in accordance with this Privacy Policy, regardless of where it is processed.

If you are located in a jurisdiction that restricts the transfer of personal data without certain safeguards (such as the European Economic Area), please contact us for more information about the measures we take to protect your information during international transfers.

12. Third-Party Links and Services

Our website may contain links to third-party websites, social media platforms, third-party delivery applications, and other external services. We are not responsible for the privacy practices of these third parties, and this Privacy Policy does not apply to their data collection and use practices. We encourage you to read the privacy policies of any third-party services you access through links on our website before providing them with your personal information.

Third-party services that may be integrated with or linked from our website include, but are not limited to:

• Social media platforms (Facebook, Instagram, Twitter/X)
• Online ordering and food delivery aggregator platforms
• Google Maps and location services
• Payment gateway providers
• Review and rating platforms (such as Yelp, Google Reviews)

13. Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no universal industry standard for recognizing or responding to DNT signals. Our website does not currently respond to DNT browser signals. However, you can manage your tracking preferences through our cookie consent tool and your browser settings as described in the Cookie Usage section above.

14. FTC Compliance and Consumer Protection

We are committed to complying with the Federal Trade Commission Act (FTC Act), which prohibits unfair or deceptive acts or practices in commerce. Our privacy practices are designed to be transparent, fair, and consistent with the representations we make to consumers. If our actual data practices ever differ from what we represent in this Privacy Policy, this may constitute a deceptive practice under the FTC Act, and we take that obligation seriously.

We do not engage in deceptive data collection practices, make false representations about how we use your personal information, or collect information beyond what is reasonably necessary to provide our services. If you believe we have engaged in any unfair or deceptive practice related to your personal information, you may file a complaint with the Federal Trade Commission at www.ftc.gov.

15. How to File a Privacy Complaint

If you have concerns about how we handle your personal information and you are not satisfied with our response, you have the right to file a complaint with the relevant data protection or consumer protection authority.

15.1 California Residents

California residents may file a complaint with the California Privacy Protection Agency (CPPA), which is responsible for enforcing the CCPA/CPRA:

You may also contact the California Attorney General's Office regarding privacy violations:

15.2 All U.S. Residents

All United States residents may file a complaint with the Federal Trade Commission (FTC) regarding unfair or deceptive business practices, including privacy-related concerns:

Before filing a formal complaint with a regulatory authority, we encourage you to contact us directly so that we can attempt to resolve your concern promptly and satisfactorily.

16. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices, legal requirements, or business operations. When we make material changes to this policy, we will:

• Update the "Last Updated" date at the top of this page
• Post a prominent notice on our website informing users of the change
• Where required by law or where we consider it appropriate, send an email notification to registered users

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our website and services after any changes to this policy become effective constitutes your acceptance of the revised policy.

17. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please do not hesitate to contact our privacy team. We are committed to addressing your inquiries promptly and transparently.

We will respond to all privacy-related inquiries within a reasonable timeframe, and no later than the period required by applicable law. For verified requests under the CCPA/CPRA, we will respond within 45 days of receipt of your verified request.